Ying Qi had never heard of money-saving smartphone app Ibotta until a acquaintance recommended she ysis it out aftermost month.
Now the Tulsa citizen and COO at Fredric E. Russell Investment Management Co. said she’s hooked. In the accomplished three weeks, Qi said, she’s adored $37, mostly by affairs advantage she would accept anyway, such as milk, eggs and wine.
“I thought, ‘Oh, I’ll accord it a try. I do grocery arcade all the time, it won’t hurt,’” Qi said aback her acquaintance started agitated about the service.
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“Plus I like deals — I absolutely like deals. I anticipate this app is brilliant.”
Launched in 2011, Denver-based Ibotta (named for “I bought a …”) ally with brands and retailers to action rebates on items like groceries, electronics and clothing. Consumers can download the chargeless app and abide receipts from breadth food such as Reasor’s, Wal-Mart and Sprouts to get banknote aback on condoning items.
Generic items like any cast of bread, bananas or milk gets consumers 25 cents each, admitting brand-specific and college admission items acquire more.
As smartphones and the internet become added accepted in every aspect of our circadian lives, the ever-popular customer activities of couponing and deal-hunting has gone digital, too. We’re bombarded with ads for assorted casework able to acknowledge the best deals and get us banknote aback with a few clicks and swipes.
The money-saving promises aren’t too acceptable to be true, said Lisa Lee Freeman, a customer able and above editor of ShopSmart magazine.
Freeman said to aerate the experience, consumers should apprehend cash-back services’ aloofness behavior and try to stick with one app to body up credibility faster — that way the added you shop, the added money you’ll get back. Comparing the percentage-back deals at adopted retailers will advice consumers adjudge which account is the best for them.
“Many apps accept become super-easy to use, and some are abacus abundant appearance that accomplish your arcade a snap,” Freeman said.
She suggests application the technology to automate savings. A paid backer for Flipp, a chargeless account that aggregates bounded account ads and coupons, she imports her arcade account into the app and lets it automatically annular up the best deals, as able-bodied as any accessible coupons.
“Stocking up on essentials during sales is one of the best strategies for extenuative because you’re affairs aback prices are low,” Freeman said.
“It works abundant for cereals and pasta and added items that aftermost for months in the abdomen but additionally for beginning aftermath and meats, which can be arctic and additionally stored for months.”
Ebates is Owasso citizen Lauren Reeves’ online extenuative apparatus of choice.
When she’s planning on authoritative an online acquirement for article like accouterment or shoes, Reeves said she checks Ebates aboriginal to see if there are any accepted cash-back deals for arcade that site. Usually the accumulation is 1 to 3 percent, she said, but sometimes there are appropriate promotions for 6 or alike 8 percent.
Reeves said she active up for the account in 2009 and has accustomed a absolute of $341.19 in rebates.
“That’s not huge, but it’s money that I was activity to absorb anyway,” Reeves said.
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